B E N J A M I N T E R S I G N I
Drawing on my experience in broadcast television and playwriting, I combine conceptual planning and aesthetic strategy to create unified identities that match what audiences want from products. These unique solutions leverage the viewer’s imagination to create a story that becomes part of their lives.
Recent Work
I love the challenge of finding the bullseye of concepts and aesthetics that shapes the viewer's perception of products/services/causes. Creating a story that sparks something they don’t want to let go of is the reward I chase. This is a collection of my work which includes branding, logo and logotype development, packaging, posters and advertisements.
