These three print ads contain visual metaphors that make the tragedy of marine mammal captivity visceral and hard to ignore. The heavy weight sans-sans serif and black vignette match the hard hitting and sombre tone of the message.
ADVERTISING
WEBSITE
This immersive experience takes the audience on a journey into the captive mind, drawing comparisons between human prisons and ocean mammal aquariums like Sea World.
THE TRAVELING MUSEUM
The entrances are lined with prison bars and a path leads through exhibits depicting captive whales and humans to free ones.